READING AN IMAGE

Colour: There's a persistent monochromatic colour scheme running through out the whole advert, mostly the colour black. Black connotes power, elegance, formality, death, evil, and mystery. This is suitable because their star 50 Cent is presented as powerful due to the encounters he suffered in life and they emphasised it here.

Framing: The overall photo is split into two half's, on the right side you see 50 Cent's set of fingerprints show casing and connoting his criminal life but on the left side you see the subject (50 Cent) gazing at the camera. This side presents him as a victim and a hero for surviving.

Competition: As said before the advertising poster is slit into two half's with two juxtaposition meanings. on the right side you see there is a vast amount of writing full of quotes. the quote that was reinforced the most was the big one that says" i am what i am".

Size: When talking about the size matter the two background images it's equal but the two quotes are different sizes. the long quoted text is in a small font and tuck at the top right of the poster. However the large sized quote is overlapping onto the other side, reinforcing the fact it is breaking the rules  as well as the way they decided not to use correct punctuation to also connote the idea of breaking the rules.

Shot Type: Both images are close-ups, the right one is a close up of the fingerprints used when 50 Cent committed crimes and the other shot is shot from his shoulders and his head.

Setting: The setting is unknown since the background of the main subject is black making is mysterious and also adding to the danger of the story meaning.